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	<title>Andrea Richeson</title>
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	<link>http://andrearicheson.org/wordpress</link>
	<description>Web Usability &#38; Accessibility Consultant, Interface Designer, Reference Librarian, iSchool Graduate</description>
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		<title>Mamma Jamma Ride, September 25, 2010</title>
		<link>http://andrearicheson.org/wordpress/?p=255</link>
		<comments>http://andrearicheson.org/wordpress/?p=255#comments</comments>
		<pubDate>Fri, 20 Aug 2010 13:23:19 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Cycling]]></category>
		<category><![CDATA[Health Care]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=255</guid>
		<description><![CDATA[
On September 25, 2010 I will be participating in a powerful grassroots event to help  thousands of Texans diagnosed with breast cancer.
With hundreds of people, I will bicycle 100 miles through  beautiful Central Texas in the Texas Mamma Jamma Ride. I’m  raising money to provide direct care services to Texans diagnosed with  [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mammajammaride.org/site/TR/Ride/General?px=1113348&amp;pg=personal&amp;fr_id=1050"><img class="alignnone size-full wp-image-264" title="The Texas Mamma Jamma Ride Against Breast Cancer" src="http://andrearicheson.org/wordpress/wp-content/uploads/2010/08/mammajamma5.jpg" alt="" width="500" height="78" /></a></p>
<p>On September 25, 2010 I will be participating in a powerful grassroots event to help  thousands of Texans diagnosed with breast cancer.</p>
<p>With hundreds of people, I will bicycle 100 miles through  beautiful Central Texas in the Texas Mamma Jamma Ride. I’m  raising money to provide direct care services to Texans diagnosed with  breast cancer.  Simply, your support will save and improve the lives of  thousands of Texans.  Check out the 100-mile route:<br />
<a href="http://www.mapmyride.com/ride/united-states/tx/-georgetown/265127482043539090"><img src="http://www.mapmyride.com/images/btn_view_interactive_map.gif" border="0" alt="View Interactive Map on MapMyRide.com" /></a></p>
<p>Breast cancer affects all of us.  Over 515 Americans are diagnosed with breast cancer every day  and 1 woman out of 8 is  diagnosed with breast cancer over the course of her lifetime. 1 man out of 1000 will be diagnosed with breast cancer as well.</p>
<p>I&#8217;m  riding with Team BCRC, a Central Texas non-profit that helps people  affected  by breast cancer navigate through diagnosis, treatment, recovery and  beyond. The Breast Cancer Resource Center&#8217;s Patient Advocates, who staff  local treatment centers and hospitals, hold the hands of people  diagnosed with cancer. They explain the process, share their own stories  of survival, and they make a powerful difference in the lives of  Texans.</p>
<p>I have agreed to raise $1500.00.  <strong><a href="http://www.mammajammaride.org/site/TR/Ride/General?px=1113348&amp;pg=personal&amp;fr_id=1050" target="_blank">Please Donate Now</a>.</strong><strong> </strong></p>
<p>From $5 to $500, your donation makes a big impact.<strong> </strong>I ask that you sponsor me as a rider and make a difference for some wonderful people who really need us.  Help  me reach my goal by sharing this link with your friends.</p>
<p>If you prefer  you may write a check payable to Texas Mamma Jamma Ride and send to: PO Box 49097, Austin , TX 78765 .  Please make sure my name, &#8220;Andrea Richeson&#8221;  is on the memo line of the check.  All donations are tax deductible under 501C(3) provisions.</p>
<p>Thank you in advance for your generosity. It means a  lot to me, and to all of those individuals who receive help and support  through the Texas Mamma Jamma Ride.</p>
<p>All my best,</p>
<p>Andrea</p>
<p>http://www.mammajammaride.org/goto/AndreaRicheson</p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Apple Store&#8217;s Checkout Form Redesign</title>
		<link>http://andrearicheson.org/wordpress/?p=237</link>
		<comments>http://andrearicheson.org/wordpress/?p=237#comments</comments>
		<pubDate>Wed, 03 Mar 2010 02:36:59 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Information Architecture]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=237</guid>
		<description><![CDATA[Beautiful article from @lukewdesign on The Apple Store&#8217;s Checkout Form Redesign: http://bit.ly/57S2sL  (RT @marlaerwin: RT @jmspool)
]]></description>
			<content:encoded><![CDATA[<p>Beautiful article from @lukewdesign on The Apple Store&#8217;s Checkout Form Redesign: http://bit.ly/57S2sL  (RT @marlaerwin: RT @jmspool)</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Recycled Reads</title>
		<link>http://andrearicheson.org/wordpress/?p=235</link>
		<comments>http://andrearicheson.org/wordpress/?p=235#comments</comments>
		<pubDate>Wed, 03 Mar 2010 02:32:31 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Family]]></category>
		<category><![CDATA[Libraries]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=235</guid>
		<description><![CDATA[Why we love Austin Public Library&#8217;s Recycled Reads store: 14 great kids&#8217; bks, $7, 2 very happy little readers. http://is.gd/7QDYQ
]]></description>
			<content:encoded><![CDATA[<p>Why we love Austin Public Library&#8217;s Recycled Reads store: 14 great kids&#8217; bks, $7, 2 very happy little readers. http://is.gd/7QDYQ</p>
]]></content:encoded>
			<wfw:commentRss>http://andrearicheson.org/wordpress/?feed=rss2&amp;p=235</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Usability Videos: Return on Investment (ROI) and Plain Language for Govt</title>
		<link>http://andrearicheson.org/wordpress/?p=212</link>
		<comments>http://andrearicheson.org/wordpress/?p=212#comments</comments>
		<pubDate>Thu, 12 Nov 2009 13:06:28 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=212</guid>
		<description><![CDATA[Web Manager University recently commissioned these new Howcast videos on Usability and Plain Language. 

How to Increase Usability of Government Websites and Boost Your ROI
 How to Use Plain Language on a Government Website

 

]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 10pt;">Web Manager University recently commissioned these new Howcast videos on Usability and Plain Language. </span></p>
<ul>
<li><span style="font-size: 10pt;"><a href="http://bit.ly/2y7HfP">How to Increase Usability of Government Websites and Boost Your ROI</a></span></li>
<li><span style="font-size: 10pt;"> <a href="http://bit.ly/1vndUL">How to Use Plain Language on a Government Website</a></span></li>
</ul>
<p><span style="font-size: 10pt;"> <a href="http://forum.webcontent.gov/link.asp?ymlink=128785&amp;finalurl=http%3A%2F%2Fbit%2Ely%2F1vndUL" target="_blank"><br />
</a></span></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>World Usability Day, Nov 12</title>
		<link>http://andrearicheson.org/wordpress/?p=209</link>
		<comments>http://andrearicheson.org/wordpress/?p=209#comments</comments>
		<pubDate>Mon, 09 Nov 2009 20:44:49 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=209</guid>
		<description><![CDATA[ Worldwide Activities Planned

Austin: How User-Centered Design Drives Sustainability and Sustainable Living Idea Round-up 
Events listing at WorldUsabilityDay.org

Resources

Webcontent.gov &#8211; The Importance of Usability + Plain Language

Plain Language &#8220;simple substitutes for complex words&#8221; list
Plain Language GovGab blog with guest blogger on 11/12,  usability leader Whitney Quesenbery



]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: Verdana; font-size: x-small;"> </span>Worldwide Activities Planned</p>
<ul>
<li><a href="http://wud2009.eventbrite.com/">Austin: How User-Centered Design Drives Sustainability and Sustainable Living Idea Round-up </a></li>
<li><a href="http://www.worldusabilityday.org/en/events/2009/map">Events listing at WorldUsabilityDay.org</a></li>
</ul>
<p>Resources</p>
<ul>
<li><a href="http://www.plainlanguage.gov/howto/wordsuggestions/simplewords.cfm" target="_blank">Webcontent.gov &#8211; The Importance of Usability + Plain Language</a>
<ul>
<li><a href="http://www.plainlanguage.gov/howto/wordsuggestions/simplewords.cfm" target="_blank">Plain Language &#8220;simple substitutes for complex words&#8221; list</a></li>
<li><a href="http://blog.usa.gov/roller/" target="_blank">Plain Language GovGab blog</a> with guest blogger on 11/12,  usability leader Whitney Quesenbery</li>
</ul>
</li>
</ul>
]]></content:encoded>
			<wfw:commentRss>http://andrearicheson.org/wordpress/?feed=rss2&amp;p=209</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Site with cool A/B tests</title>
		<link>http://andrearicheson.org/wordpress/?p=206</link>
		<comments>http://andrearicheson.org/wordpress/?p=206#comments</comments>
		<pubDate>Wed, 04 Nov 2009 15:20:39 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=206</guid>
		<description><![CDATA[Check out ABtests.com to see examples of how usability &#38; design can impact a site.
]]></description>
			<content:encoded><![CDATA[<p>Check out <a href="http://www.abtests.com/">ABtests.com</a> to see examples of how usability &amp; design can impact a site.</p>
]]></content:encoded>
			<wfw:commentRss>http://andrearicheson.org/wordpress/?feed=rss2&amp;p=206</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Usability Methods</title>
		<link>http://andrearicheson.org/wordpress/?p=187</link>
		<comments>http://andrearicheson.org/wordpress/?p=187#comments</comments>
		<pubDate>Sat, 24 Oct 2009 18:40:30 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=187</guid>
		<description><![CDATA[Check out Usability.gov for great content related to usability.
For example: 

Costs and Return on Investment
Usability Methods List 
A step-by-step visual map (a nice overview of the User Centered Design Process)

]]></description>
			<content:encoded><![CDATA[<p>Check out Usability.gov for great content related to usability.<br />
For example: </p>
<ul>
<li><a href="http://www.usability.gov/basics/usasaves/">Costs and Return on Investment</a></li>
<li><a href="http://www.usability.gov/methods/index.html">Usability Methods List </a></li>
<li><a href="http://www.usability.gov/methods/process.html">A step-by-step visual map</a> (a nice overview of the User Centered Design Process)</li>
</ul>
]]></content:encoded>
			<wfw:commentRss>http://andrearicheson.org/wordpress/?feed=rss2&amp;p=187</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>UT iSchool: You are invited to have Tea with the Dean</title>
		<link>http://andrearicheson.org/wordpress/?p=177</link>
		<comments>http://andrearicheson.org/wordpress/?p=177#comments</comments>
		<pubDate>Sat, 24 Oct 2009 18:15:19 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[iSchool Events]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=177</guid>
		<description><![CDATA[Chat with Dean Dillon
Wednesday, November 4
4:30-5:30pm
iSchool Student Lounge
]]></description>
			<content:encoded><![CDATA[<p>Chat with Dean Dillon<br />
Wednesday, November 4<br />
4:30-5:30pm<br />
iSchool Student Lounge</p>
<img src="http://andrearicheson.org/wordpress/wp-content/uploads/2009/10/teawithdean20091104-300x325.gif" alt="Tea with the Dean, Nov 4, 4:30, iSchool Student Lounge" title="Tea with the Dean" width="299" height="325" class="size-full wp-image-178" />
]]></content:encoded>
			<wfw:commentRss>http://andrearicheson.org/wordpress/?feed=rss2&amp;p=177</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Susan G. Komen Race for the Cure, Nov. 1</title>
		<link>http://andrearicheson.org/wordpress/?p=171</link>
		<comments>http://andrearicheson.org/wordpress/?p=171#comments</comments>
		<pubDate>Wed, 30 Sep 2009 03:01:00 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Family]]></category>
		<category><![CDATA[Health Care]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=171</guid>
		<description><![CDATA[I&#8217;m running in the Komen Race for the Cure. Please help raise funds to support our sisters &#038; brothers fighting cancer.
Read about the race and how to help &#187;
]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m running in the Komen Race for the Cure. Please help raise funds to support our sisters &#038; brothers fighting cancer.</p>
<p><a href="http://www.info-komen.org/goto/richeson">Read about the race and how to help &raquo;</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Austin Public Library Bookstore: Recycled Reads</title>
		<link>http://andrearicheson.org/wordpress/?p=165</link>
		<comments>http://andrearicheson.org/wordpress/?p=165#comments</comments>
		<pubDate>Thu, 02 Jul 2009 17:39:39 +0000</pubDate>
		<dc:creator>Andrea</dc:creator>
				<category><![CDATA[Family]]></category>

		<guid isPermaLink="false">http://andrearicheson.org/wordpress/?p=165</guid>
		<description><![CDATA[Austin Public Library Bookstore: Recycled Reads &#8211; A new, favorite bookstore, right in my neighborhood. Great books at garage sale prices, supporting Austin&#8217;s recycling efforts. Check it out: http://is.gd/1lExs
]]></description>
			<content:encoded><![CDATA[<p>Austin Public Library Bookstore: Recycled Reads &#8211; A new, favorite bookstore, right in my neighborhood. Great books at garage sale prices, supporting Austin&#8217;s recycling efforts. Check it out: <a href="http://www.austinlibrary.com/branches/index.cfm?action=recycledreads">http://is.gd/1lExs</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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